A new "retro" Dodge Challenger concept car was shown at the 2006 North American International Auto Show. The concept uses a shortened LX platform, has the 6.1 L Hemi V8 coupled to a manual transmission, and borrows many styling cues from the original 1970 model. On July 1, 2006, prior to the Pepsi 400 at the Daytona International Speedway, Dodge announced that this concept would, in fact, be made for the 2008 model year. It will be built on the Chrysler LY platform, the next generation of the Chrysler LX platform in 2008. The rear-wheel drive performance coupe will be a direct competitor to the hugely-successful Ford Mustang, as well as to the potential future Chevrolet Camaro and Pontiac GTO muscle cars. The Challenger will be made in limited numbers on the same line as the Dodge Charger, Chrysler 300, and Dodge Magnum, as the same flexible manufacturing system that allows the Jeep Commander and Jeep Grand Cherokee to be built on the same line, one after the other (instead of in batches). It is possible that the flagship Challenger model may feature the 6.4 L Hemi V8 as an extra-cost option, though this is speculation. The Challenger will likely utilize the standard 5.7 L Hemi V8 as the base V8 engine. DaimlerChrysler has given the Challenger the "Green Light" for production.
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